With 25 years’ experience in the German construction industry, ISG has earned its reputation for being one of the largest general contractors in Europe for the construction and fit out of office and retail spaces. In this interview, Central and Eastern Europe managing director, Martin Wendsche, explains the current market situation in Germany.
How do you assess the current market situation?
The real estate market continues to develop positively. This benefits everyone in the industry, including us. Overall, the willingness to invest in the real estate sector is high. This is due to the fact that companies have recognised the importance of an attractive working environment as a way of attracting and retaining staff and creating more efficient processes. At ISG, we are noticing a growing number of inquiries from national and international companies who are looking for a construction partner across their European property portfolio, which helps them to simplify and speed up their processes.
What is ISG’s focus regarding its place in the market?
For us, the focus is on future-oriented workplace concepts which attract younger workers, and the revitalisation of existing residential properties in city centres as an alternative to new buildings. We are also focusing on the growth of the datacentre market in this region. In the UK, we are one of the leading providers of datacentres, and we want to expand this across continental Europe.
How important is innovation in your industry?
For us, innovation is about how building processes can be made more efficient to increase planning and cost security for all parties involved. We adopt a more dynamic, tech-driven approach to our projects – including the adoption of technologies like Building Information Modelling (BIM) – and we utilise the experience of our colleagues in the UK, which is something we continue to build on.